Industry-First Collaboration to Extend ARM TrustZone Security Technology Into x86-Based AMD Offerings, Enabling More Secure Computing Experiences and Significantly Expanding the Security Ecosystem
SUNNYVALE, CA, Jun 13, 2012 (MARKETWIRE via COMTEX) --AMD (NYSE: AMD) today announced it will integrate a new security
solution into its future products to meet the increasing need to
provide consumers and businesses with secure access to their content
and worry-free online transactions. Through a strategic technology
partnership with ARM, AMD will integrate the established ARM(R)
TrustZone(R) technology into future Accelerated Processing Units
(APUs) via a system-on-a-chip (SoC) design methodology. This
industry-first collaboration will help accelerate broader ecosystem
support by aligning x86 hardware with the world's most
broadly-adopted mobile security ecosystem.
By adopting the industry-standard approach to security that TrustZone
technology embodies, AMD and ARM will provide a consistent approach
to security spanning billions of Internet-connected mobile devices,
tablets, PCs and servers -- whether they are powered by ARM
processor-based solutions or AMD x86 APUs. AMD plans to provide
development platforms that have TrustZone security features on select
APUs in 2013, expanding further across its product portfolio in 2014.
In a presentation this week at the AMD Fusion Developer Summit 2012
(AFDS), AMD Senior Vice President and Chief Information Officer Mike
Wolfe described AMD's vision to advance computing security by
enhancing AMD's existing security technologies. This is expected to
include developing a platform security processor using an ARM
Cortex(TM)-A5 CPU that features TrustZone technology, to monitor and
help protect against malicious access to sensitive data and
operations at the hardware level.
"With AMD's support for, and inclusion in, the expanding TrustZone
ecosystem, consumers and businesses can rest assured their data and
content are secured by an industry-standard security solution that
spans a multitude of devices and operating systems," said Wolfe.
"This example of AMD's ambidextrous strategy, which leverages our
history of x86 and graphics innovation while also embracing other
technologies and intellectual property, will help drive a more secure
computing experience for our consumer and business customers."
"As technology becomes more important to our everyday lives, security
needs to be present in every single device. The challenge that the
industry faces is how to make this a reality," said Ian Drew,
executive vice president, strategy, ARM. "Through this technology
partnership with AMD, and the broadening of the ARM TrustZone
technology ecosystem, we're making another important step towards a
solution. The aim is to make security accessible and consistent for
consumers and business users across all computing devices."
Industry Support Demonstrates Market Need
In recognition of the
first time hardware will be aligned to an industry-standard security
solution between multiple processor architectures, the technology
partnership has garnered wide support from industry leaders and
influencers.
"At Alipay, we strive to provide safe and reliable online payment
services to hundreds of millions of registered users for the tens of
millions of transactions they make every day," said Stephen Zhu,
senior director, Alipay. "By incorporating security at the hardware
level, AMD and ARM are providing an added level of protection and
taking us one step closer to achieving this goal."
"Hardly a week goes by without the emergence of another scary story
regarding stolen identities or some other computer-related security
breach -- such as last week's hack of social career networking
website LinkedIn that resulted in millions of stolen passwords,"
observed Nathan Brookwood, Research Fellow at Insight 64. "The bad
guys have figured out that it's easier to steal money from a bank's
computers than from the bank itself. AMD's move to integrate ARM's
TrustZone technology into future APUs will allow systems containing
those APUs to attain the same level of hardware-enforced security as
today's most advanced devices, and will allow the users of those
systems to sleep more soundly at night.
ARM TrustZone Brings Security to Millions of Devices
ARM TrustZone
technology -- a system-wide approach to security -- is a key
component of the ARM architecture and is integrated into the ARM
Cortex-A processor series. Launched in 2004, TrustZone is a result of
ongoing co-development that ARM carries out with a wide range of
companies and has been implemented in a wide array of devices to
date. The aim of the TrustZone ecosystem is to drive industry
alignment and scalability. This will enable billions of TrustZone
technology-based devices to meet the system security needs of
consumers, service providers, enterprises and device manufacturers.
Supporting Resources
-- Visit AMD.com to learn more about AMD and its products, or AMD Blogs
for the latest on what's going on in and around the company
-- A live video webcast of the AFDS presentations, with recorded
playback, can be accessed at http://www.inxpo.com/events/amd/afds-d
-- Follow all the news from the AMD on Twitter at @AMD_Unprocessed or
like us on Facebook
-- Learn more about ARM TrustZone technology and ARM Cortex Series
processors
CAUTIONARY STATEMENT
This presentation contains forward-looking
statements, concerning among other things, the integration of
TrustZone security features in our product platforms and the timing
of that integration, AMD's vision and strategy regarding computing
security, the development of platform security processor which are
made pursuant to the safe harbor provisions of the Private Securities
Litigation Reform Act. Forward-looking statements are commonly
identified by words such as "would," "may," "expects," "believes,"
"plans," "intends," "projects," and other terms with similar meaning.
Investors are cautioned that the forward-looking statements in this
presentation are based on current beliefs, assumptions and
expectations, speak only as of the date of this presentation and
involve risks and uncertainties that could cause actual results to
differ materially from current expectations. Risks include the
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at mature yields on a timely basis; that the company's third party
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to advanced manufacturing process technologies in a timely and
effective way or to manufacture the company's products on a timely
basis in sufficient quantities and using competitive technologies;
the company will be unable to obtain sufficient manufacturing
capacity or components to meet demand for its products or will not
fully utilize the company's projected manufacturing capacity needs at
GLOBALFOUNDRIES' (GF) manufacturing facilities in 2012 and beyond;
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other things, the synergies expected from the transaction may not be
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on the company's sales or supply chain. Investors are urged to review
in detail the risks and uncertainties in the company's Securities and
Exchange Commission filings, including but not limited to the
Quarterly Report on Form 10-Q for the quarter ended March 31, 2012.
About AMD
AMD (NYSE: AMD) is a semiconductor design innovator
leading the next era of vivid digital experiences with its
groundbreaking AMD Accelerated Processing Units (APUs) that power a
wide range of computing devices. AMD's server computing products are
focused on driving industry-leading cloud computing and
virtualization environments. AMD's superior graphics technologies are
found in a variety of solutions ranging from game consoles, PCs to
supercomputers. For more information, visit http://www.amd.com.
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Contact:
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AMD Global Communications
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AMD Investor Relations
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